Apple has big plans for mixed reality, and reports claiming it may have delayed introduction of its much-speculated-upon AR glasses are just the tip of the iceberg for an effort now reaching a crescendo of coordination across most of the company’s business units.
Here’s why I think this.
Apple wants to build a platform
We know Apple plans to introduce a platform for AR. It doesn’t seek solely to launch a product, but an entire ecosystem. To accomplish that, it’s going to need all its software development teams to coordinate efforts.